About New Life Cleaning and Restoration

New Life Cleaning and Restoration
Veteran Owned & Operated

Meet Travis Benton

Travis Benton is the founder of New Life Cleaning and Restoration. A lifelong Morganton resident, Travis has deep roots in the community he serves — having lived here his entire life, except for his time in the military and attending college.

Travis served over 10 years in the military, including overseas deployments, where he developed the core values that drive his business today: self-discipline, responsibility, taking care of others, and giving back to the community.

After his military service, Travis channeled that same dedication into building a business that treats every customer's home or business with the care and respect it deserves.

Professional Training & Partnership

New Life Cleaning and Restoration is proudly partnered with The Masters Touch, a faith-based business that provides professional equipment, ongoing support, and comprehensive training. This partnership ensures that every job is completed to the highest industry standards.

"Customer satisfaction is what good business boils down to at the end of the day."

— Travis Benton
Travis Benton at work performing professional floor restoration

Family, Faith & Service

Travis is a husband, father, veteran, and proud member of the Morganton community.

Travis Benton — family, military service, and life in Morganton, NC

Our Values

The principles that guide everything we do at New Life Cleaning and Restoration.

Military Discipline

Over a decade of military service instilled a commitment to excellence, precision, and accountability in every task we undertake.

Faith-Based Service

Partnered with The Masters Touch, our work is grounded in faith-driven values of honesty, integrity, and serving others with purpose.

Customer First

Customer satisfaction is what it all comes down to. We go above and beyond to ensure every client is completely happy with our work.

Community Roots

As a lifelong Morganton resident, Travis is invested in the community. When you hire us, you're supporting a local neighbor and veteran.

Why We're Different

Veteran Ownership

With over 10 years of military service including overseas deployments, Travis brings a level of discipline, reliability, and work ethic that sets New Life apart from the competition.

Local Roots

Born and raised in Morganton, Travis knows this community inside and out. We're not a franchise or an out-of-town operation — we're your neighbors, and we take pride in serving the place we call home.

Professional Training

Through our partnership with The Masters Touch, we have access to top-tier equipment, ongoing training, and industry-leading techniques that deliver results you can see and feel.

Ready to Experience the New Life Difference?

Get a free, no-obligation quote for your home or business. We'd love to show you what clean really looks like.